Riverbend House labored with designer Taniya Nayak for collection of vacation themes.
On-line dwelling furnishings retailer Riverbend House has partnered with celeb inside designer Taniya Nayak to showcase a number of favourite appears to be like for the vacation season.
Nayak, broadly recognized for her work on Meals Community’s “Restaurant Unattainable” labored intently with Riverbend House to determine tendencies that may empower householders to go over-the-top with dwelling décor that brings them pleasure, figuring out that householders are able to go all out with spending and adorning this yr. Just a few of the important thing tendencies from the vacation version of the Across the’ Bend Development Report embrace Entrance Door Cheer (over-the-top and out-of-the strange methods to brighten a entrance door), Retro Nostalgia (assume Fifties vibe, vibrant colours, and many others.), Multi-Tree Décor (mini-trees in areas apart from the lounge) and extra.
“Once I was choosing out my vacation collections, I needed to supply gadgets that not solely match my very own private fashion however might adapt to many alternative vacation vibes like Classic Christmas, Playful palettes, and likewise gadgets that would personalize somebody’s tree or yard décor,” Nayak stated. “I need folks to embrace the vacation season with plenty of pleasure and a festive angle.”
Mark Feldman, Riverbend House’s chief dwelling officer and basic supervisor stated Nayak’s perception delivered a number of key tendencies that the model can showcase for its prospects.
“Taniya’s perception has been actually useful. As a development professional, particularly on vacation décor, she was in a position to assist us hone in on the emotional connection householders must the vacation adorning expertise and the way it’s an expression of their distinctive character and tradition,” stated Feldman. “It actually tells your loved ones’s particular person story – and that’s what we’re all about: distinctive finds for the impressed dwelling. We pitched a number of concepts to Taniya and had been in a position to refine our product and advertising story primarily based on her enter. We’re actually enthusiastic about her curated number of merchandise since they match up so properly to the important thing tendencies and serving to our prospects create significant reminiscences.”
Feldman stated Riverbend House will proceed to work with Nayak to ship extra development tales.
“Our mission is to be an incredible customer-centric dwelling vacation spot web site. Many retailers have product; however we consider in not solely having nice product and nice manufacturers, however to be a supply for all issues for the impressed dwelling. Our purpose has all the time been to assist prospects create a personalised house that’s uncompromisingly theirs – whether or not it’s by reflecting their distinctive fashion, making a extra purposeful and extra sustainable dwelling, or each. This yr, we’ve been centered on the tendencies and causes “why” behind the merchandise. How can we assist householders rejoice their distinctive heritage and are available collectively to create new reminiscences this vacation? This spring our development was embracing outside areas and creating snug locations to work and reconnect as a household. It’s all about how merchandise make a home a house. We’re thrilled to associate with Taniya Nayak to convey that story to life.”
Thomas Lester is Retail Editor for Furnishings Right this moment and Digital/Managing Editor for House Accents Right this moment. A graduate of Emory & Henry School’s Mass Communications program, Lester spent a dozen years working for newspapers in Virginia and North Carolina protecting an array of topics, starting from group information, authorities, schooling, ACC sports activities, skilled baseball and extra earlier than becoming a member of House Accents Right this moment in 2013. Attain out to me along with your story concepts, suggestions and extra at [email protected]